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Are You the Blocker? 3 Ways to Ensure Your Staff Engage with Their Perks

Engaging employees

Wojciech Dochan

October 8, 2024

Imagine offering your team a treasure chest full of incredible perks - discounts, gym memberships, healthcare plans - but no one’s using them.

Frustrating, right? 

You’ve invested in these benefits to reward and motivate your employees, but somewhere along the way, the engagement drops. The problem? It could be you.

Getting to the Heart of the Problem

If your staff aren’t using their perks, the issue may lie in how you’re presenting them. 

A disjointed, hard-to-navigate system can be the silent “blocker” preventing your team from making the most of their benefits. 

But there’s a solution: Bravo Benefits’ Smart Hive, designed to streamline all your employee perks into one accessible place. 

Let's dive into three ways you can ensure your staff are engaging with their perks - and how Smart Hive can help.

1. Simplify Access to All Benefits in One Place

The biggest mistake companies make is scattering their benefits across multiple platforms or keeping them hidden in hard-to-find locations. 

When employees have to hunt through emails, portals, and intranets to find their perks, engagement will naturally plummet. 

People are busy; they’re not going to spend extra time searching for a discount code or health insurance details when they’ve got deadlines looming.

With Smart Hive, all perks are centralised, making it easy for employees to engage. No more confusion, no more lost perks. It’s all just a click away.

Benefits of using Smart Hive to simplify access:

  • All-in-one platform: Consolidate perks from various sources into one place.
  • Quick, user-friendly interface: Makes benefits easy to find and use.
  • Increased engagement: Employees are more likely to use their perks if they know where to find them.

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2. Leverage Smart Hive’s Marketing Suite

Even the best perks can go unnoticed if they’re not communicated effectively. 

Many employees may not even know about half the benefits they have access to! That's where Smart Hive’s Marketing Suite becomes your secret weapon.

With the Smart Hive you can:

  • Create targeted campaigns to highlight new or seasonal benefits.
  • Send automated reminders for expiring offers or underused perks.
  • Custom-tailor communication based on employee preferences, ensuring relevant perks are promoted.

Effective communication leads to higher awareness, meaning employees are not just aware of their perks but motivated to take advantage of them.

3. Make It Personal and Relevant

Offering a variety of perks isn’t enough - those perks need to resonate with your employees' unique needs and preferences. A one-size-fits-all approach often misses the mark. 

Smart Hive allows for personalised experiences, where employees can easily discover the perks that matter most to them. From health-focused initiatives to financial perks, employees can set their own priorities.

Remove the Blockers, Reap the Rewards

If your team isn’t engaging with their benefits, it’s time to ask yourself: are you the blocker? The problem often lies in how those perks are presented. 

By simplifying access through Bravo Benefits’ Smart Hive, using the powerful Marketing Suite, and tailoring perks to your employees' needs, you’ll not only boost engagement but also foster a happier, more productive workplace.

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